The share of U.S. business-to-consumer (B2C) organizations' revenue which comes from digital channels increased from 37 percent in 2020 to 51 percent in 2022. This rise is projected to continue in the North American country, with digital revenue share forecast to reach 59 percent in 2024.
Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024
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Salesforce Research. (July 27, 2022). Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024 [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/
Salesforce Research. "Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024." Chart. July 27, 2022. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/
Salesforce Research. (2022). Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/
Salesforce Research. "Share of Business-to-consumer (B2c) Organizations' Revenue Coming from Digital Channels in The United States in Selected Years from 2020 to 2024." Statista, Statista Inc., 27 Jul 2022, https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/
Salesforce Research, Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024 Statista, https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/ (last visited May 19, 2024)
Share of business-to-consumer (B2C) organizations' revenue coming from digital channels in the United States in selected years from 2020 to 2024 [Graph], Salesforce Research, July 27, 2022. [Online]. Available: https://www.statista.com/statistics/1351362/b2c-revenue-from-digital-channels-united-states/