Almost all advertising media in Belarus saw an increase in expenditure in 2023, with the most significant growth rate recorded for television advertising, at 30 percent compared to the previous year. In 2022, TV ad budgets decreased in the country due to the exodus of Western advertisers from Russia and Belarus in response to the Russian invasion of Ukraine.
Year-over-year growth of advertising expenditure in Belarus in 2023, by medium
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Statista. (March 20, 2024). Year-over-year growth of advertising expenditure in Belarus in 2023, by medium [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/
Statista. "Year-over-year growth of advertising expenditure in Belarus in 2023, by medium." Chart. March 20, 2024. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/
Statista. (2024). Year-over-year growth of advertising expenditure in Belarus in 2023, by medium. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/
Statista. "Year-over-year Growth of Advertising Expenditure in Belarus in 2023, by Medium." Statista, Statista Inc., 20 Mar 2024, https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/
Statista, Year-over-year growth of advertising expenditure in Belarus in 2023, by medium Statista, https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/ (last visited May 13, 2024)
Year-over-year growth of advertising expenditure in Belarus in 2023, by medium [Graph], Statista, March 20, 2024. [Online]. Available: https://www.statista.com/statistics/1358745/belarus-advertising-spend-growth-by-medium/