Share of consumers who have tried plant-based dairy Asia 2024, by country
In a survey from Rakuten Insight conducted in February 2024 in Asia, 65 percent of consumers from India said that they had tried plant-based dairy product substitutes, which was the highest percentage in the region. In contrast, 26 percent of the respondents in South Korea and Taiwan each stated to have consumed plant-based substitutes of dairy products as of February of the same year.