This statistic shows the marketing budget distribution in B2B enterprises in Germany in 2015. According to the source, German B2B companies invested close to 40 percent of their marketing budget in trade fairs and/or events. Print marketing and product information ranked second and third at 13 percent each.
Marketing budget distribution of B2B companies in Germany in 2015
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Horizont. (November 3, 2015). Marketing budget distribution of B2B companies in Germany in 2015 [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/
Horizont. "Marketing budget distribution of B2B companies in Germany in 2015." Chart. November 3, 2015. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/
Horizont. (2015). Marketing budget distribution of B2B companies in Germany in 2015. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/
Horizont. "Marketing Budget Distribution of B2b Companies in Germany in 2015." Statista, Statista Inc., 3 Nov 2015, https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/
Horizont, Marketing budget distribution of B2B companies in Germany in 2015 Statista, https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/ (last visited May 21, 2024)
Marketing budget distribution of B2B companies in Germany in 2015 [Graph], Horizont, November 3, 2015. [Online]. Available: https://www.statista.com/statistics/732430/b2b-companies-marketing-budget-distribution-in-germany/