Interest in personalized offers based on personal data in Poland 2016, by age
This statistic shows the results of a 2016 survey in which respondents in Poland were asked if it is desirable for them to receive personalized offers based on their personal data, broken down by age group. Among those surveyed, 18 to 24 year olds are most interested in receiving personalized offers based on their data, with 58 percent saying that this is desirable for them, compared to 32 percent of 55 to 65 year olds.