Sales value of self-medication products in Italy 2018-2019, by category

Products to tackle gastrointestinal issues were the self-medication articles reaching the greatest sales value in Italy between December 2018 and November 2019. According to the data provided by New Line Ricerche di Mercato, these products generated a turnover of over 1.2 billion euros, while the total self-medication category originated a turnover of more than six billion euros. In addition, self-meds used to treat minor problems of the respiratory system followed with 1.1 approximately billion euros.

Annual turnover generated by sales of self-medication products in pharmacies in Italy from December 2018 to November 2019, by category

Turnover in million euros
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In cooperation with
New Line Ricerche di mercato
Release date

December 2019



Survey time period

December 2018 to November 2019

Number of respondents


Special properties


Supplementary notes

*The data shown in this statistic were calculated taking into account a sample of 7,000 pharmacies statistically representing the total number of Italian pharmacies.

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Statistics on "Self-medication in Italy"

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