Cosmetics Industry - Statistics & Facts

In 2018, the global cosmetic market grew an estimated of 5.5 percent in comparison to the previous year. Skincare, hair care, make-up, perfumes, toiletries and deodorants, and oral cosmetics are the main product categories of the cosmetic market. Skincare was the leading category, accounting for about 39 percent of the global market. Hair care products made up a further 21 percent, while make-up accounted for 19 percent in 2018. Skin care has been forecast to remain the most profitable product category, as its market value is projected to grow by 20.1 billion U.S. dollars between 2014 and 2019. As of 2018, Asia Pacific was the industry leader, accounting for approximately 40 percent of the global market.

The production of cosmetics and beauty products is controlled by a handful of multi-national corporations – L'Oréal, Unilever, Procter & Gamble Co. , The Estee Lauder Companies, Shiseido Company, and Lancôme to name a few. As of 2018, the French cosmetics company L'Oréal was the leading beauty manufacturer in the world, generating about 31.2 billion U.S. dollars in revenue that year. The company owns the leading personal care brand worldwide, L'Oréal Paris, valued at 28.38 billion U.S. dollars in 2019.

The cosmetic industry has benefited from the increasing popularity of social media channels such as Instagram and YouTube. These platforms are not only highly influential amongst certain groups, but create a demand for beauty products and help fill the gap between cosmetics brands and consumers. The tutorials aim to teach the viewers something about beauty, whether it is how to use a particular type of product or create a style of make-up, for example. Beauty vloggers and other independent content creators in fact produce the majority of conversations and social media buzz surrounding beauty brands on YouTube.

Interesting statistics

In the following 4 chapters, you will quickly find the 29 most important statistics relating to "Cosmetics Industry".

Cosmetics industry worldwide

Dossier on the topic

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Important key figures

The most important key figures provide you with a compact summary of the topic of "Cosmetics Industry" and take you straight to the corresponding statistics.

Brands

Online market

Infographics on the topic

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