Adults using Netflix via password sharing methods in the U.S. 2023, by generation

Published by
Julia Stoll,
Mar 18, 2024
A March 2023 survey conducted in the U.S. revealed that baby boomers were the generation most likely to not be Netlfix subscribers, with over half of respondents stating to not subscribe and not use anyone else's password. Within Netflix subscribers, password sharing was most common among Gen Z.

Distribution of adults using Netflix in the United States as of March 2023, by generation

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

March 2023

Region

United States

Survey time period

March 3 to 5, 2023

Number of respondents

2,200 respondents

Age group

18 years and older

Supplementary notes

Percentage points exceeding 100 percent are probably due to rounding.

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Netflix usage in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Netflix usage in the United States

Overview

7

Consumer behavior and demographics

8

Popular content

8

Consumer reactions to recent strategies

8

Further Content: You might find this interesting as well

Topics

Netflix usage in the United StatesNetflixNetflix in Latin AmericaNetflix in EuropeNetflix in Sweden
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu