Most well-known chocolate brands in the UK 2023
Cadbury go head-to-head when it comes to being the most well-known chocolate brand in the UK. Both these brands are recognized by 97 percent of respondents. Brands like Green & Black's and Tony's Chocolonely, on the other hand, lie at the bottom of this list being recognized by less than 75 percent of respondents in the United Kingdom.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
KitKat and For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.