Tiago Bianchi
Research expert covering internet & gaming in Latin America and Spain
Get in touch with us nowAs of January 2024, Brazil was home to approximately 140 million users of Instagram. This is more than the rest of the Latin American top-five countries combined. Mexico had around 47 million Instagram users, while Argentina, Colombia, and Chile had 27.81 million, 20.56 million, and 13.15 million users, respectively. Similarly, Brazil and Mexico also had the largest number of Facebook users in Latin America.
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