Most appealing types of loyalty programs in Great Britian 2023

Published by Statista Research Department, Jul 13, 2023
During a March 2023 survey carried out in Great Britain, 65 percent of responding consumers stated that they found points-based loyalty programs appealing or that they would be interested in joining one in the future. The second most popular type were milestones/stamps-based programs, named by a third of respondents.

Most appealing types of loyalty programs according to consumers in Great Britain as of March 2023

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Release date

March 2023

Region

United Kingdom (Great Britain)

Survey time period

March 2023

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The source does not provide information about the number of survey respodents. However, the source states that the data is nationally representative.

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Loyalty programs in the United Kingdom (UK)Advertising in the UKDigital marketing in the UKDigital advertising in the UKLoyalty programs in the U.S.
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